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Six pack carton design for Lonerider Brewing Company's flagship beer, Shotgun Betty. Photo taken in Joshua Tree National Park, California.
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Illustration and design for The Judge. A new look for this client with a rededication to the visual spirit that built their brand.
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A lineup of 16 oz can designs featuring original art for beers Peacemaker, Double Draw, The Judge, and Deadeye Jack.
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Illustration and hand-drawn lettering for Viggo. Art for character is based on real-life cowboy and legend, Viggo Klein.
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Original illustration and design for Eve Amber Ale.
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The Preacher, illustrated using limited color and a silhouette design.
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Illustrations for Krispy Kreme coloring book calendar.
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The Hideout Menu, designed for Lonerider's standalone taproom in Wake Forest, North Carolina. A visual roundup spotlighting illustrations of many of the characters Jeff has created to represent individual beers over the years.
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Interior spread of the Hideout menu, showing the first page of a short comic book story, inviting the customer to immerse themselves in the brand.
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Cover illustration for a not-real-but-should-be Cobra Kai comic book. Created for Comic Con Palm Springs.
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Billboard advertising the release of Hoppy Ki Yay in Raleigh, North Carolina.
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Original art and the tools of creation.
Examples of Jeff’s illustration and design work. Most of the pieces featured were created for Lonerider Brewing Company, where Jeff is Creative Director.